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    BruceClay -

  • How To Optimize Your Server Speed and Content Delivery for SEO in 5 Steps
    Get a high-level overview of servers and SEO, and the different hosting options that impact website performance. The post How To Optimize Your Server Speed and Content Delivery for SEO in 5 Steps appeared first on Bruce Clay, Inc..... Read more »
    Source: BruceClay - | Published: April 22, 2025 - 6:51 pm
  • How to Sync Your Marketing With SEO for the Best Results
    SEO can be a powerful partner to your marketing initiatives, supporting the customer journey every step of the way. The post How to Sync Your Marketing With SEO for the Best Results appeared first on Bruce Clay, Inc..... Read more »
    Source: BruceClay - | Published: April 16, 2025 - 4:26 pm
  • VideoUse Cases for AI: Marketing, Retail, Finance, Manufacturing
    Explore AI use cases in marketing, retail, finance and manufacturing. Learn how AI improves personalization, boosts efficiency, and more across industries. The post Use Cases for AI: Marketing, Retail, Finance, Manufacturing appeared first on Bruce Clay, Inc..... Read more »
    Source: BruceClay - | Published: April 11, 2025 - 3:50 pm
  • Key Considerations for Choosing an AI Content Creator
    Learn how to choose the right AI writing tool that meets your content needs based on content types, SEO optimization, ease of use and more. The post Key Considerations for Choosing an AI Content Creator appeared first on Bruce Clay, Inc..... Read more »
    Source: BruceClay - | Published: April 8, 2025 - 6:26 pm
  • How To Create an SEO Budget That Drives Results
    Make every dollar count. Learn key factors, industry benchmarks and strategic tips to effectively allocate resources and earn real results. The post How To Create an SEO Budget That Drives Results appeared first on Bruce Clay, Inc..... Read more »
    Source: BruceClay - | Published: April 3, 2025 - 4:30 pm
  • What Small Businesses Can Learn From Enterprise SEO Strategies
    You don’t need a Fortune 500 budget to adopt powerful SEO strategies for your small business. Here's what you can learn from enterprise SEO. The post What Small Businesses Can Learn From Enterprise SEO Strategies appeared first on Bruce Clay, Inc..... Read more »
    Source: BruceClay - | Published: March 31, 2025 - 4:12 pm
  • 5 High-Impact Tips To Optimize Your Google Business Profile
    Optimizing your Google Business Profile (GBP) might be the missing piece in your local SEO strategy. If you have a business with a local service area, a well-optimized GBP is the key for visibility in the “Local Pack” search results and on Google Maps. According to a study by BrightLocal,... Read more »
    Source: BruceClay - | Published: March 6, 2025 - 7:15 pm
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    Search Engine Land

  • Google Search now supports discussion forum and profile page structured data
    Google can show these as rich results in Google Search and Google also added new Search Console reports. The post Google Search now supports discussion forum and profile page structured data appeared first on Search Engine Land.... Read more »
    Source: Search Engine Land | Published: November 27, 2023 - 3:31 pm
  • Google is updating its Video publisher policy
    The revised policy will impact all video inventory across AdSense, Ad Manager, and AdMob under the Google Publisher Policies. The post Google is updating its Video publisher policy appeared first on Search Engine Land.... Read more »
    Source: Search Engine Land | Published: November 27, 2023 - 3:18 pm
  • Google tells ‘freaked out’ advertisers to ignore account suspension notification
    A technical problem caused the email to be mistakenly sent to some marketers just hours before the Thanksgiving holiday. The post Google tells ‘freaked out’ advertisers to ignore account suspension notification appeared first on Search Engine Land.... Read more »
    Source: Search Engine Land | Published: November 27, 2023 - 2:10 pm
  • What is technical SEO?
    An overview of technical SEO, how it fits into an overall SEO strategy, plus key activities, tools and skills you need to know. The post What is technical SEO? appeared first on Search Engine Land.... Read more »
    Source: Search Engine Land | Published: November 27, 2023 - 2:00 pm
  • Number of websites blocking Google-Extended jump 180%
    The New York Times, Yelp and 22 Condé Nast properties are among those who have chosen to block Google-Extended so far. The post Number of websites blocking Google-Extended jump 180% appeared first on Search Engine Land.... Read more »
    Source: Search Engine Land | Published: November 27, 2023 - 1:30 pm
  • Google Search Console was down today
    You may be seeing a 500 error when trying to access the tool. The post Google Search Console was down today appeared first on Search Engine Land.... Read more »
    Source: Search Engine Land | Published: November 27, 2023 - 1:21 pm
  • How to find high-potential keywords for SEO
    High-potential keywords don’t come from keyword planners or SEO tools. They come from third parties. Here’s how to find them. The post How to find high-potential keywords for SEO appeared first on Search Engine Land.... Read more »
    Source: Search Engine Land | Published: November 27, 2023 - 1:00 pm
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    Backlinko

  • 4 Best SEO Reporting Tools (Free & Paid Options)
    SEO reporting transforms raw data into actionable decisions. It shows clients and teams exactly what’s working — and what isn’t. But here’s the painful truth: You can waste hours each month collecting data from various platforms. Like copying numbers from Google Analytics, Search Console, and rank trackers into spreadsheets. Then... Read more »
    Source: Backlinko | Published: April 10, 2025 - 12:32 pm
  • 10 Ways to Create Helpful Content + Examples and Checklist
    Like it or not, we’re all at the mercy of Google’s ranking systems. Systems that reward some sites with high rankings. And wipe others off the SERPs overnight. But it’s not all doom and gloom. Google provides fairly detailed guidelines about the type of content it’s looking for: helpful content.... Read more »
    Source: Backlinko | Published: April 7, 2025 - 2:33 pm
  • How to Use ChatGPT to Get 10X Better Answers
    This guide will show you how to use ChatGPT the right way. Brand new to using it? I’ll help you skip the rookie mistakes that leave most beginners frustrated. Tried it before and had an average experience? No problem. You’ll learn how to refine your approach to get useful, high-quality... Read more »
    Source: Backlinko | Published: March 31, 2025 - 11:43 am
  • What Are Pageviews? (How to Track and Improve Them)
    Pageviews are a web analytics metric that counts each time a visitor loads or reloads a page on your website. Each instance of a user viewing a page is one pageview, regardless of whether the same user views the same page multiple times. Tracking pageviews helps you measure traffic volume... Read more »
    Source: Backlinko | Published: March 27, 2025 - 2:45 pm
  • Top 5 Online Reputation Tools (Tried & Tested)
    What people say about your brand online shapes your reputation. This could be reviews, social mentions, or business listings. Keeping up with all of them takes A LOT of time and effort. Online reputation management (ORM) tools help you monitor brand mentions, manage reviews, and keep business details consistent across... Read more »
    Source: Backlinko | Published: March 26, 2025 - 5:15 pm
  • How to Use AI for Writing Exceptional Content (7 Best Practices)
    If you publish writing, you’d be crazy not to use artificial intelligence. It’s like telling a carpenter not to use a drill. You can build a deck without one. But why would you? Writers have always embraced new tools to improve their craft. The challenge with AI, or any technology,... Read more »
    Source: Backlinko | Published: March 26, 2025 - 5:11 pm
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    AHRefs - SEO Blog

  • How to Do an Actually Useful PPC Competitive Analysis Using AI
    Here are a few examples from a finished project I’ve already created using this method. The first example is an executive summary, providing a brief overview of the analysis. And here, ChatGPT performs keyword overlap and keyword gap analyses. You…Read more ›... Read more »
    Source: AHRefs - SEO Blog | Published: April 28, 2025 - 12:11 pm
  • The Long-Form Content Illusion: Why Longer Content Isn’t Better
    You might even have seen it for yourself. You’re trying to make a simple pasta dish (like aglio e olio) but you have to scroll through a piece that’s thousands of words long, answering questions you didn’t need: Even when…Read more ›... Read more »
    Source: AHRefs - SEO Blog | Published: April 23, 2025 - 10:27 am
  • What Is llms.txt, and Should You Care About It?
    But what exactly is llms.txt, who’s using it, and—more importantly—should you care? llms.txt is a proposed standard for helping LLMs access and interpret structured content from websites. You can read the full proposal on llmstext.org. In a nutshell, it’s a…Read more ›... Read more »
    Source: AHRefs - SEO Blog | Published: April 22, 2025 - 2:42 pm
  • How I Built a Brand Awareness Dashboard in Looker Studio
    After writing an article on 11 ways to measure brand awareness, I figured now’s also the perfect time for us to get a clearer picture of where we stand today, so we have something solid to measure against when those…Read more ›... Read more »
    Source: AHRefs - SEO Blog | Published: April 17, 2025 - 4:09 pm
  • AI Overviews Reduce Clicks by 34.5%
    We analyzed 300,000 keywords and found that the presence of an AI Overview in the search results correlated with a 34.5% lower average clickthrough rate (CTR) for the top-ranking page, compared to similar informational keywords without an AI Overview. Thanks…Read more ›... Read more »
    Source: AHRefs - SEO Blog | Published: April 17, 2025 - 11:08 am
  • How to Rank for a Keyword (8 Steps)
    How do you do that? How do you actually rank for a keyword? Follow this guide to find out how. Just because a keyword exists doesn’t mean it’s the right one to target. Sometimes a keyword is merely a subtopic…Read more ›... Read more »
    Source: AHRefs - SEO Blog | Published: April 16, 2025 - 8:18 am
  • LLMs Don’t Reward Originality, They Flatten It
    But in the age of AI-driven search, originality is not the boon we think it is. It might even be a liability… or, at best, a long game with no guarantees. Because here’s the uncomfortable truth: LLMs don’t reward firsts.…Read more ›... Read more »
    Source: AHRefs - SEO Blog | Published: April 14, 2025 - 4:20 pm
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    SEO blog • Yoast

  • SEO in 2023: Your chance to shine!
    For most sites, SEO in 2023 will probably be similar to the past couple of years: you still need to improve your work but set the bar higher and higher. Competition is getting fiercer, and Google — and your potential customers — are getting better at recognizing true quality. Also,... Read more »
    Source: SEO blog • Yoast | Published: December 28, 2022 - 9:36 am
  • How to check page speed: tools and suggestions
    Page speed is one of the factors which determines whether you get a good ranking in Google. Page speed is a ranking factor, and its importance keeps growing. In this post, we’ll discuss how to check your page speed and which tools can help you do just that. Read on! Why... Read more »
    Source: SEO blog • Yoast | Published: December 27, 2022 - 12:22 pm
  • VideoWhat is link building in SEO?
    Link building is an essential aspect of SEO. It helps search engines to find and rank your pages. You can write the perfect post, but if search engines can’t follow at least one link to it, it will most likely wait forever in vain for visitors to admire its outstanding... Read more »
    Source: SEO blog • Yoast | Published: December 22, 2022 - 1:37 pm
  • Don’t relabel your old content as new; it’s a lousy SEO tactic
    Content freshness is a ranking factor in Google’s algorithm and has been that way for years. Google tends to favor unique, recent, and timely content on the search results page. However, there’s a repercussion stemming from this – many websites would relabel their old content as new to try to... Read more »
    Source: SEO blog • Yoast | Published: December 21, 2022 - 11:54 am
  • What is inclusive language?
    You might have been hearing more and more about it in the last few years: inclusive language. But what do people mean by it exactly? Is it a new thing? And why should you think about it when writing web copy? Find the answer to all of these questions in... Read more »
    Source: SEO blog • Yoast | Published: December 20, 2022 - 1:00 pm
  • Yoast SEO 19.13: Fixing a breaking issue in Gutenberg
    Last week, we uncovered a problem in Gutenberg’s upcoming release that breaks the block editor’s link functionality when used in conjunction with Yoast SEO. The result is that users cannot create links using the editor. This release of the block editor will happen this week, so we’re proactively updating Yoast... Read more »
    Source: SEO blog • Yoast | Published: December 20, 2022 - 8:42 am
  • How to use Google Search Console: a beginner’s guide
    Do you have a website or maintain the website of the company you work for? Of course, to do this right, you need to keep a keen eye on the performance of your website. Google offers several tools to collect and analyze data from your website. You probably have heard... Read more »
    Source: SEO blog • Yoast | Published: December 15, 2022 - 11:00 am
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    SEO by the Sea ⚓

  • Identifying Subjective Attributes Of Entities
    Identifying UGC Subjective Attributes Of Entities This recently granted patent is about identifying subjective attributes of entities. I haven’t seen a patent about subjective attributes of entities or responses to those entities. A critical aspect of it is that it is user-generated content. We get told that user-generated content (UGC)... Read more »
    Source: SEO by the Sea ⚓ | Published: May 13, 2022 - 1:46 pm
  • Generating Query Answers
    This recently granted Google patent generally relates to generating query answers, and this patent also introduces the concept of Constraints to help answer queries. Using Constraints For Query Answers This patent asks questions about contents related to facts about entities that questions are getting added about. Documents about Using constraints... Read more »
    Source: SEO by the Sea ⚓ | Published: May 4, 2022 - 11:46 pm
  • Generic Content Ratings Based on Location
    The disclosed patent relates to ways of presenting content based on generic content ratings. Searchers get interested in accessing content (e.g., television programs, movies, books, videos, music, news articles, Websites, etc.) from many different countries, regions, or other groups. Each country, region, or group may use a different rating system... Read more »
    Source: SEO by the Sea ⚓ | Published: May 3, 2022 - 1:29 am
  • Google Universal Search 2200 In a Digital Assistant
    On October 1, 2019, I wrote about a continuation patent update to Google’s Universal Search Results. It was the fourth time that particular patent had gotten updated. I wrote about it under the post name – Google’s New Universal Search Results. It makes sense to see what new changes have... Read more »
    Source: SEO by the Sea ⚓ | Published: April 27, 2022 - 6:31 pm
  • Humans Enrolling With Automated Assistants
    How Automated Assistants Work Using Natural Language Input? Humans may engage in human-to-computer dialogs with interactive software applications referred to herein as “automated assistants.” For example, humans (who, when they interact with automated assistants, may be referred to as “users”) may provide commands, queries, and requests (collectively referred to herein... Read more »
    Source: SEO by the Sea ⚓ | Published: April 22, 2022 - 5:25 pm
  • Resuming A Dialog Session Following A Human to Computer Dialog
    I have a Google Speaker at home to perform some searches and listen to some music. Google has been granted patents on automated assistants that tell us more about how they work. The search input approach that automated assistants use is different from what I am used to using a... Read more »
    Source: SEO by the Sea ⚓ | Published: April 22, 2022 - 5:05 am
  • Extremely Large Datasets And Machine Learning
    Machine Learning On Extremely Large Datasets This Google patent is about a training framework for performing machine learning on Extremely Large Datasets. It is looking like it is focusing on videos on Youtube. LinkedIn Shows Work on vision and video for the inventors of this patent. The patent relates to... Read more »
    Source: SEO by the Sea ⚓ | Published: April 20, 2022 - 11:22 pm
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    top scoring links : SEO

  • ● Best program to do SEO audits
    Hi everyone I’m a second generation business owner and we about 6 months ago hired a local marketing company. I’ve seen the reports on the maps w the key words and where we rank me for some reason I feel like it’s kinda bull crap and would like to double... Read more »
    Source: top scoring links : SEO | Published: April 29, 2025 - 3:02 am
  • ● Google Search Labs AI
    Ok… only a partial rant. Created new web page/content for a client a few weeks ago… now 95% of what google presents in their Search Labs AI for some given keywords are quoted directly from the page I created. That is good… Google found the information appropriate enough to serve... Read more »
    Source: top scoring links : SEO | Published: April 29, 2025 - 12:31 am
  • I seriously need some help.
    On my client's domains, and my own, I consistently have so many new toxic domains popup as backlinks. I have weekly backlink audit updates, and this week alone there were 10 new domains found. Here are 4 of my newest backlinks with a TS score of 100. you-found-the-hidden-link.xyz full-expired-domain-lists.us thebestbanklinksavailable.click... Read more »
    Source: top scoring links : SEO | Published: April 28, 2025 - 9:48 pm
  • Improving Brand Authority.
    How does everyone work on improving Brand authority? (Moz) Any tips would be really appreciated, cheers. submitted by /u/g1f73d [link] [comments]... Read more »
    Source: top scoring links : SEO | Published: April 28, 2025 - 7:38 pm
  • Does anyone know, when does Moz update backlinks and DA score?
    submitted by /u/g1f73d [link] [comments]... Read more »
    Source: top scoring links : SEO | Published: April 28, 2025 - 7:25 pm
  • Competitor using main keyword in Google local listing name
    Hey guys, I thought that it was against policy to have keywords in your Google local listing name. The keyword they have in their local listing name is not a part of their actual business name, and is a highly competitive keyword to rank for in our field. My website... Read more »
    Source: top scoring links : SEO | Published: April 28, 2025 - 5:58 pm
  • Is this type of workflow common in Webdev/SEO industry?
    If a company needs on-page SEO work done on their website, but they don't want to grant access to the the SEO agency/worker, is it normal for them to request that the SEO agency passes the information on to the website admin to make modifications according to their instructions? Does... Read more »
    Source: top scoring links : SEO | Published: April 28, 2025 - 1:05 pm
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      SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

    • DO’s and DON’Ts on Google My Business | Tips to Get Your Listing to the Top
      Owning a Google MyBusiness page can be a great way to get your business listed multiple times on Google. It is an essential asset for any local business owner, but sometimes it can get confusing.   If you’re the only business in town, you’re always going to show up first.... Read more »
      Source: SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies | Published: March 27, 2024 - 10:32 am
    • Do Hashtags Influence SEO? Here’s How to Rank High Using Hashtags
      Hashtags have become a powerful tool in digital marketing, with their roots deeply embedded in today’s pop culture. Some love them, others totally don’t. Few know how to use them strategically, while the majority just think it’s cool to throw in 1, 2, 5… or 50 hashtags in a post.... Read more »
      Source: SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies | Published: January 10, 2024 - 11:23 am
    • Chatbot Marketing: Is It the Strategy of the Future ?
      There’s a big hype going on about chatbots. If you’ve heard of them but aren’t quite sure what exactly they are or how they work, you’re in the right place.   This article will explain what chatbots are and how they can help you take your digital marketing to the... Read more »
      Source: SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies | Published: January 3, 2024 - 11:18 am
    • 13 Things We Learned from 10 Years of Writing SEO Friendly Blog Posts
      We have written and optimized – for our own blog or other pages – thousands of articles and SEO friendly blog posts in the last 10 years. What better way to learn from past successes and mistakes? We’d like to share them with you, not just as a holiday gift,... Read more »
      Source: SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies | Published: February 20, 2023 - 4:03 pm
    • VideoContent Freshness & Rankings | Does Fresh Content Impact SEO in 2024?
      You keep hearing around that the same way true fans like their Apples fresh (I’m talking about iPhones), Google likes its content fresh. Well, it’s somewhat true, but not for the reasons you might think of!   Google doesn’t necessarily favor “fresh” content. Some search queries definitely deserve freshness, while... Read more »
      Source: SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies | Published: March 15, 2022 - 9:32 am
    • Why SEO Does Not Work for You & Your Website
      So, you’re wondering why SEO does not work for you and your website, right? Haven’t you heard?! SEO is dead! Dead from all the bad jokes about it. Of course, SEO isn’t actually dead, but there are a few reasons why SEO might not be working for you and your... Read more »
      Source: SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies | Published: February 24, 2022 - 7:48 am
    • 40 Most Effective Digital Marketing Tactics and Techniques in 2024
      Everybody wants to have the possibility of choice, but the paradox is that no one wants to be some random “one” in a crowd of a hundred. With this need of any digital marketer in mind, we’ve thought of giving you the opportunity of being just that marketer who stands out. The... Read more »
      Source: SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies | Published: February 8, 2022 - 11:19 am