Fifty-nine percent of CMOs reported they had insufficient budget to execute their strategy in 2025, according to Gartner.   As uncertainty persists from things like tariffs, inflation, agency cuts, and more, marketing and business leaders have to make tough decisions about what to trim.  One of those decisions is... Read more »

  Marketing leaders are juggling multiple channels and feeling the pressure of proving ROI and justifying spend, and one of those channels is SEO. Just when things seem to be running smoothly, Google moves the goalposts.  If and when your content stops performing in search and traffic drops, a common... Read more »

B2B marketing leaders are heading into 2026 with something they haven’t felt in a while — and that something is optimism.  After a period of “do more with less” initiatives, the tide appears to be turning. Now, budgets are growing and marketing leaders are figuring out where and how they’ll... Read more »

Ask any CMO where the customer experience begins, and you’ll hear answers like the homepage of the website, a sales call or maybe even a product trial. But, in reality, much of the customer experience begins long before: in the search results. Many CMOs today view SEO as a traffic... Read more »

The “SEO is Dead” Myth From SEO 1.0 to SEO 2.1: A Necessary Evolution The Distraction of New Terminologies Why Google Confirms SEO Still Matters Why Most Websites Are Unprepared The New Rules: Playing a Different Game Optimize for the Entire SERP Content Built for Intent, Not Keywords Schema and... Read more »

Most teams treat SEO like a tactic when your whole website depends on it working Your organization is checking all the marketing boxes. The website looks good, teams are executing on digital campaigns. But when it comes to SEO, it’s still being treated as a separate initiative that’s handled after... Read more »

Google’s AI Overviews are disrupting click behavior, traffic flow and metrics. Here’s how to pivot your SEO strategy now. The post How Google’s AI Overviews Are Changing Click Behavior and SEO Metrics appeared first on Bruce Clay, Inc..... Read more »

Is your SEO strategy stalling out? Learn why execution breaks down and how to turn audits into action that drives real results. The post Sometimes, the Hardest Part of SEO Is Actually Getting It Done appeared first on Bruce Clay, Inc..... Read more »

Picture this: You’re updating your site, and you have a list of high-performing pages and low-performing pages. You’re looking at the low performers, and you’re wondering which ones to get rid of because, after all, it doesn’t look like they’re doing much. But this process can go awry if you... Read more »

Google can show these as rich results in Google Search and Google also added new Search Console reports. The post Google Search now supports discussion forum and profile page structured data appeared first on Search Engine Land.... Read more »

The revised policy will impact all video inventory across AdSense, Ad Manager, and AdMob under the Google Publisher Policies. The post Google is updating its Video publisher policy appeared first on Search Engine Land.... Read more »

A technical problem caused the email to be mistakenly sent to some marketers just hours before the Thanksgiving holiday. The post Google tells ‘freaked out’ advertisers to ignore account suspension notification appeared first on Search Engine Land.... Read more »

An overview of technical SEO, how it fits into an overall SEO strategy, plus key activities, tools and skills you need to know. The post What is technical SEO? appeared first on Search Engine Land.... Read more »

The New York Times, Yelp and 22 Condé Nast properties are among those who have chosen to block Google-Extended so far. The post Number of websites blocking Google-Extended jump 180% appeared first on Search Engine Land.... Read more »

You may be seeing a 500 error when trying to access the tool. The post Google Search Console was down today appeared first on Search Engine Land.... Read more »

High-potential keywords don’t come from keyword planners or SEO tools. They come from third parties. Here’s how to find them. The post How to find high-potential keywords for SEO appeared first on Search Engine Land.... Read more »

The tool is going away on January 8, 2024 because Google says it is no longer useful. The post Googlebot crawl rate tool in Search Console is going away appeared first on Search Engine Land.... Read more »

A human asks Search Engine Land's ChatBot to create a Facebook post promoting a business' Black Friday deals. The post Best of the Bot: Create a Facebook post promoting Black Friday deals appeared first on Search Engine Land.... Read more »

Ad intelligence software promises to show you everything your competitors are doing: their keywords, budgets, creatives, and landing pages. But many surface insights you could get for free. Meta’s Ad Library shows what advertisers are currently running. Google’s Transparency Center does the same for search and YouTube. TikTok’s Creative Center... Read more »

The men’s fashion world has evolved into a thriving online marketplace, ranging from timeless tailoring and premium streetwear to sustainable basics and cutting-edge accessories. For creators, bloggers, and influencers, joining the right affiliate program can turn style expertise into a consistent income stream. But finding the perfect fit isn’t about... Read more »

With beauty enthusiasts constantly searching for the next must-have product, niche affiliate programs are the ultimate secret weapon for creators looking to turn passion into profit. But the real challenge isn’t finding programs – it’s finding the right ones that truly align with your audience and deliver real rewards. The... Read more »

AI search is still moving. What’s cited today across Google (AI Mode + AI Overviews) and ChatGPT might look different in a month. But there’s no need to scramble. For example, a dip in Reddit citations isn’t a reason to abandon conversational marketing or rebuild your plan from scratch. (Plus,... Read more »

Managing local search marketing for one location is straightforward. But managing multi-location SEO — whether it’s 10, 50, or 100 branches — gets complicated fast. Each location needs unique content. A single mistake in your business info can mislead customers and hurt trust. And it’s tough to see which branches... Read more »

This guide shows you how to run an AI search competitor analysis that reveals: Which brands in your industry dominate AI search today Where your competitors earn visibility, but you don’t Which topics, pages, and sources drive their advantage What…Read more ›... Read more »

We pulled the most recent, B2B-specific stats and organized them around the most important things in B2B SEO. Below are the stats worth citing in 2025. Organic search is still a top B2B discovery and pipeline driver. AI may have…Read more ›... Read more »

This shift happened fast. In 2024, AI Overviews rolled out to millions of searches, ChatGPT climbed into the top ranks of global websites, and the once-reliable #1 Google spot began losing a third of its clicks. Suddenly, SEO wasn’t just…Read more ›... Read more »

To find the answers, our data scientist, Xibeijia Guan, analyzed over 43,000 keywords—each with at least 16 recorded AI Overviews—over the course of a month. She extracted this data from Brand Radar, our new AI visibility tool that tracks hundreds…Read more ›... Read more »

To answer these questions, we analyzed our database of 146 million SERPs and explored how often AI Overviews appeared for 86 different keyword traits, from YMYL to CPC to query length. Across our data set, AI Overviews appear for 21%…Read more ›... Read more »

This year? We barely talked about algorithms. Instead, more than 500 marketers gathered and listened raptly as every conversation circled back to AI. Its meteoric impact on our industry cannot be overstated. Here are the four themes that defined Ahrefs…Read more ›... Read more »

These are the top 50 countries with the biggest proportion of AI Overviews worldwide. We pulled data from our search index and calculated how many keywords appear in AI Overview queries compared to regular search queries that appear in SERPs…Read more ›... Read more »

The post exploded. 500+ likes, 400+ comments, and people are loving it. But SEOs didn’t. I can’t believe we’re still talking about this at the end of 2025. I want to believe it’s ragebait. But whether he’s antagonising on purpose,…Read more ›... Read more »

At first glance, it looks like only big brands get cited in AI answers. In the top 10 cited domains across all major LLMs, you’ll find sites like Wikipedia, Reddit, Mayoclinic, Quora, Healthline, and Amazon. But these brands aren’t cited…Read more ›... Read more »

Learn 7 AI SEO techniques to earn visibility in LLMs + how to track it.... Read more »

Location page SEO is the process of optimizing location pages for keywords relevant to a local business.... Read more »

Follow these tips to improve your local SEO and reach nearby people looking for businesses like yours.... Read more »

Local SEO is the process of improving search visibility, traffic, and brand awareness for local businesses.... Read more »

We analyzed 248,000 Reddit posts to uncover what makes certain threads appear in AI search results. Learn which post types, engagement levels, and formats drive visibility.... Read more »

We studied the domains most frequently cited by AI tools and found a significant drop for Reddit and Wikipedia. See the research.... Read more »

Traditional SEO optimizes for search engines like Google. AI SEO optimizes for AI platforms and search features.... Read more »

Learn top internal linking strategies and get a free template to optimize your site‘s SEO and user experience.... Read more »

Use this SEO checklist to improve your website’s search engine rankings.... Read more »

Learn how to get cited by AI search engines like ChatGPT and Google in 7 straightforward steps.... Read more »

Content optimization means improving your pages for both search engines and AI tools so they reach more people and convert better.... Read more »

AI search traffic went up 527% in just a year. Here are some more AI SEO statistics—with sources.... Read more »

Foundational SEO skills include keyword research, link building, and on-page optimization.... Read more »

Common SEO interview questions include: What are some ranking factors? What is your view on AI content?... Read more »

ChatGPT outage is preventing files from uploading and Batch APIs get stuck at finalization stage. The post ChatGPT Outage Affects APIs And File Uploads appeared first on Search Engine Journal.... Read more »

Learn how translated sites can boost SEO effectiveness. Discover the benefits of multilingual visibility in AI Overviews. The post Data: Translated Sites See 327% More Visibility in AI Overviews appeared first on Search Engine Journal.... Read more »

Discover proven AI + review tactics that boost Google visibility, rankings & ROI. Join our free webinar to turn reviews into measurable SEO success. The post Beyond Just the Stars: Proven AI, Trust & Review Tactics That Boost Google Visibility appeared first on Search Engine Journal.... Read more »

The Pulse covers the latest from Google and Open AI and the EU investigation into Google's site reputation abuse enforcement The post SEO Pulse: AI Shopping, GPT-5.1 & EU Pressure On Google appeared first on Search Engine Journal.... Read more »

This week’s PPC Pulse highlights Google’s PMax expansion, Microsoft’s Clarity requirement, and rising scrutiny around AI Max results. The post PPC Pulse: PMax Expands, Clarity Now Mandatory & AI Max Data Debate appeared first on Search Engine Journal.... Read more »

Harry Clarkson-Bennett reveals how to turn Google Search Console’s constraints into enterprise-level SEO advantages through smarter property segmentation. The post How To Make Search Console Work Harder For You appeared first on Search Engine Journal.... Read more »

Google’s upcoming shift to default AI Mode marks a turning point for SEO, forcing brands to optimize for AI citations, brand authority, and multi-platform presence. The post Is Google About To Go Full AI Mode? appeared first on Search Engine Journal.... Read more »

Google improves suspension accuracy and appeal turnaround times, reducing false positives and helping legitimate advertisers resolve issues faster with clearer policy enforcement. The post Google Sharpens Suspension Accuracy and Speeds Up Appeals for Advertisers appeared first on Search Engine Journal.... Read more »

Google updated its review snippet documentation to clarify that each review or rating in structured data should point to one clear target, reducing ambiguity. The post Google Reminds Websites To Use One Review Target appeared first on Search Engine Journal.... Read more »

When a publisher demands money for a link, Quid Pro No helps you turn the solicitation into a safer, higher-value outcome. The post The Quid Pro No Method Of Link Building appeared first on Search Engine Journal.... Read more »

The llms.txt proposal aims to guide AI systems through web content, but without governance or verification, it risks repeating old SEO trust failures. The post llms.txt: The Web’s Next Great Idea, Or Its Next Spam Magnet appeared first on Search Engine Journal.... Read more »

Google responds to EU investigation into its site reputation abuse policy, defending enforcement against parasite SEO as essential for protecting search quality. The post Google Defends Parasite SEO Crackdown As EU Opens Investigation appeared first on Search Engine Journal.... Read more »

Google is rolling out AI shopping updates across Search and Gemini, including conversational queries, agentic checkout, and AI-powered local business calling. The post Google Adds AI Shopping Tools Across Search, Gemini appeared first on Search Engine Journal.... Read more »

How to build high quality links with very little effort. You might as well try them. The post Lazy Link Building Strategies That Work appeared first on Search Engine Journal.... Read more »

ChatGPT outage is preventing files from uploading and Batch APIs get stuck at finalization stage. The post ChatGPT Outage Affects APIs And File Uploads appeared first on Search Engine Journal.... Read more »

Learn how translated sites can boost SEO effectiveness. Discover the benefits of multilingual visibility in AI Overviews. The post Data: Translated Sites See 327% More Visibility in AI Overviews appeared first on Search Engine Journal.... Read more »

Discover proven AI + review tactics that boost Google visibility, rankings & ROI. Join our free webinar to turn reviews into measurable SEO success. The post Beyond Just the Stars: Proven AI, Trust & Review Tactics That Boost Google Visibility appeared first on Search Engine Journal.... Read more »

The Pulse covers the latest from Google and Open AI and the EU investigation into Google's site reputation abuse enforcement The post SEO Pulse: AI Shopping, GPT-5.1 & EU Pressure On Google appeared first on Search Engine Journal.... Read more »

This week’s PPC Pulse highlights Google’s PMax expansion, Microsoft’s Clarity requirement, and rising scrutiny around AI Max results. The post PPC Pulse: PMax Expands, Clarity Now Mandatory & AI Max Data Debate appeared first on Search Engine Journal.... Read more »

Harry Clarkson-Bennett reveals how to turn Google Search Console’s constraints into enterprise-level SEO advantages through smarter property segmentation. The post How To Make Search Console Work Harder For You appeared first on Search Engine Journal.... Read more »

Google’s upcoming shift to default AI Mode marks a turning point for SEO, forcing brands to optimize for AI citations, brand authority, and multi-platform presence. The post Is Google About To Go Full AI Mode? appeared first on Search Engine Journal.... Read more »

Google improves suspension accuracy and appeal turnaround times, reducing false positives and helping legitimate advertisers resolve issues faster with clearer policy enforcement. The post Google Sharpens Suspension Accuracy and Speeds Up Appeals for Advertisers appeared first on Search Engine Journal.... Read more »

Google updated its review snippet documentation to clarify that each review or rating in structured data should point to one clear target, reducing ambiguity. The post Google Reminds Websites To Use One Review Target appeared first on Search Engine Journal.... Read more »

When a publisher demands money for a link, Quid Pro No helps you turn the solicitation into a safer, higher-value outcome. The post The Quid Pro No Method Of Link Building appeared first on Search Engine Journal.... Read more »

The llms.txt proposal aims to guide AI systems through web content, but without governance or verification, it risks repeating old SEO trust failures. The post llms.txt: The Web’s Next Great Idea, Or Its Next Spam Magnet appeared first on Search Engine Journal.... Read more »

Google responds to EU investigation into its site reputation abuse policy, defending enforcement against parasite SEO as essential for protecting search quality. The post Google Defends Parasite SEO Crackdown As EU Opens Investigation appeared first on Search Engine Journal.... Read more »

Google is rolling out AI shopping updates across Search and Gemini, including conversational queries, agentic checkout, and AI-powered local business calling. The post Google Adds AI Shopping Tools Across Search, Gemini appeared first on Search Engine Journal.... Read more »

How to build high quality links with very little effort. You might as well try them. The post Lazy Link Building Strategies That Work appeared first on Search Engine Journal.... Read more »

Identifying UGC Subjective Attributes Of Entities This recently granted patent is about identifying subjective attributes of entities. I haven’t seen a patent about subjective attributes of entities or responses to those entities. A critical aspect of it is that it is user-generated content. We get told that user-generated content (UGC)... Read more »

This recently granted Google patent generally relates to generating query answers, and this patent also introduces the concept of Constraints to help answer queries. Using Constraints For Query Answers This patent asks questions about contents related to facts about entities that questions are getting added about. Documents about Using constraints... Read more »

The disclosed patent relates to ways of presenting content based on generic content ratings. Searchers get interested in accessing content (e.g., television programs, movies, books, videos, music, news articles, Websites, etc.) from many different countries, regions, or other groups. Each country, region, or group may use a different rating system... Read more »

On October 1, 2019, I wrote about a continuation patent update to Google’s Universal Search Results. It was the fourth time that particular patent had gotten updated. I wrote about it under the post name – Google’s New Universal Search Results. It makes sense to see what new changes have... Read more »

How Automated Assistants Work Using Natural Language Input? Humans may engage in human-to-computer dialogs with interactive software applications referred to herein as “automated assistants.” For example, humans (who, when they interact with automated assistants, may be referred to as “users”) may provide commands, queries, and requests (collectively referred to herein... Read more »

I have a Google Speaker at home to perform some searches and listen to some music. Google has been granted patents on automated assistants that tell us more about how they work. The search input approach that automated assistants use is different from what I am used to using a... Read more »

Machine Learning On Extremely Large Datasets This Google patent is about a training framework for performing machine learning on Extremely Large Datasets. It is looking like it is focusing on videos on Youtube. LinkedIn Shows Work on vision and video for the inventors of this patent. The patent relates to... Read more »

A fast-moving beauty market demands more than great content, it demands clarity. At Beauty Connect Vegas, founders, operators, and retail leaders agreed: creators drive discovery, marketplaces close the loop, and measurement must finally reflect how customers really shop. This wrap-up breaks down the biggest insights from the event and why... Read more »

At Beauty Connect LA, sustainability was framed as a marker of operational discipline. For founders of Nécessaire, PURE MAMA, and Nocturnal Skincare, it has become a question of systems, not slogans. Moderator George Song of Strand Equity opened the conversation by asking whether brands can still grow profitably while choosing... Read more »

At Beauty Connect LA 2025, Melissa Burdick and Riku Laitasalo from Pacvue, and Calvin Lammers from Nécessaire explored how cultural trends are evolving into measurable sales performance and how the future of discovery commerce depends on context, visibility, and constant content renewal. The Reality of Live Shopping When asked about... Read more »

At Beauty Connect LA, Paula Floyd (Headkount Inc), Sheena Zadeh (Kosas), Kevin Wong (Target), and Brad Pearson (Route) explored how brands are rebuilding the retail experience around trust, data, and shared value rather than distribution models. Paula Floyd, Founder and CEO of Headkount Inc, opened with a dose of reality.... Read more »

Resilience has become beauty’s quiet competitive edge. At Beauty Connect LA, founders and executives from Quick Box Fulfillment, Ranavat, Glamlite Cosmetics, and Latinas in Beauty examined how the most durable brands protect profitability, retain identity, and adapt when volatility becomes the norm. For Michelle Ranavat, Founder and CEO of Ranavat,... Read more »

In a crowded beauty market, growth often comes at the cost of what made a brand desirable in the first place. At Beauty Connect LA, executives from Dermalogica, Danessa Myricks Beauty, Devcos, Flixmedia, and Prelude Growth Partners shared how the most resilient brands are finding equilibrium between expansion and authenticity.... Read more »

At Beauty Connect LA, four leaders in the beauty and wellness industry took on one of the most complex questions facing modern brands: how do you personalize without losing purpose? Siffat Haider, co-founder and CEO of Arrae, said the answer begins with empathy. “People are tired of being told what... Read more »

The creator economy has matured, but brands are still learning what makes a partnership deliver meaningful results. At Beauty Connect LA, leaders from SuperOrdinary, ONE/SIZE Beauty, e.l.f. Beauty, and Superfiliate shared how collaboration, data, and authenticity now shape growth. Juliette Tang, President of ONE/SIZE Beauty, said creators have become integral... Read more »

Ezra Firestone has built and sold multiple eight-figure eCommerce brands and helped thousands of entrepreneurs do the same. When he walked on stage at INNOVATE 2025, he didn’t talk about hacks or trends. Instead, he talked about patience and why most marketers misunderstand scale. “Marketing is about attention and trust,”... Read more »

Owning a Google MyBusiness page can be a great way to get your business listed multiple times on Google. It is an essential asset for any local business owner, but sometimes it can get confusing.   If you’re the only business in town, you’re always going to show up first.... Read more »

Hashtags have become a powerful tool in digital marketing, with their roots deeply embedded in today’s pop culture. Some love them, others totally don’t. Few know how to use them strategically, while the majority just think it’s cool to throw in 1, 2, 5… or 50 hashtags in a post.... Read more »

There’s a big hype going on about chatbots. If you’ve heard of them but aren’t quite sure what exactly they are or how they work, you’re in the right place.   This article will explain what chatbots are and how they can help you take your digital marketing to the... Read more »

We have written and optimized – for our own blog or other pages – thousands of articles and SEO friendly blog posts in the last 10 years. What better way to learn from past successes and mistakes? We’d like to share them with you, not just as a holiday gift,... Read more »

You keep hearing around that the same way true fans like their Apples fresh (I’m talking about iPhones), Google likes its content fresh. Well, it’s somewhat true, but not for the reasons you might think of!   Google doesn’t necessarily favor “fresh” content. Some search queries definitely deserve freshness, while... Read more »

So, you’re wondering why SEO does not work for you and your website, right? Haven’t you heard?! SEO is dead! Dead from all the bad jokes about it. Of course, SEO isn’t actually dead, but there are a few reasons why SEO might not be working for you and your... Read more »

Everybody wants to have the possibility of choice, but the paradox is that no one wants to be some random “one” in a crowd of a hundred. With this need of any digital marketer in mind, we’ve thought of giving you the opportunity of being just that marketer who stands out. The... Read more »

Web Directories have been the norm for the world wide web and for search engine optimization for a long time. But are they still relevant in this age of advanced AI Google Updates?   Well, as Head of Web SPAM at Google John Mueller said, “in general, no”. But the... Read more »

Speed is very important for a website. It’s so important that Google has made it an actual ranking factor. Over time, Google has taken action to improve the loading speed of websites by providing a set of tools for developers and webmasters. One of these tools is Google Lighthouse.  ... Read more »

Een meerderheid van de politieke partijen in Purmerend wil het referendum afschaffen. Veel inwoners zijn het hier niet mee eens.... Read more »

Een heldhaftige brugklasser uit Amerika heeft op tijd een bus weten te stoppen, nadat de bestuurder onwel was geraakt. De jonge held wist precies wat te doen.... Read more »

Een Braziliaanse burgemeester is getrouwd met een 16-jarig meisje, een model, een paar dagen nadat hij haar moeder een hoge functie als ambtenaar had gegeven.... Read more »

Een Amerikaanse vrouw bleek een gouden pistool in haar bagage te hebben, toen ze Australië binnen wilde komen. Ze is gearresteerd.... Read more »

Een heldhaftige Poolse bergbeklimmer heeft na een zenuwslopende reddingsactie een Indiase bergbeklimmer gered uit een kloof op de Himalaya.... Read more »

Een dronken passagier op een vlucht van New-York naar New-Delhi heeft op een medepassagier geplast.... Read more »

Een man stopte met zijn auto omdat er een kitten op de weg liep. Toen hij het beestje oppakte kwamen er nog 17 kittens uit het bermgras stappen.... Read more »

De buurman komt aan de deur klagen over het feestje van de avond ervoor. Hij was maar wat graag ook uitgenodigd.... Read more »

https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js (adsbygoogle = window.adsbygoogle || []).push({}); Thaiboksen niet goed voor scheidsrechter Scheidsrechter vangt de klappen Het leek een goed idee, thaiboksen met een blinddoek voor. De scheidsrechter is er uiteindelijk van teruggekomen, want hij was uiteindelijk degene die de meeste klappen kreeg.... Read more »